Within an intense three month research and implementation phase we were able to rethink and implement future experiences for online communication. Instead of using classical digital distrubtion channels such as VR or Social Media – we developed Journee. Our own Platform to host the Joytopia Experience for BMW. The outcome was the most crowded metaverse gig of 2021. In collaboration with an exiting company we invited hundret thousands of online users ton an exclusive colplay show joined by Hans Zimmer’s Piano and Christoph Waltz as a fox.